
Computational Design · Discipline 03
One rule.
Infinite resolutions.
Parametric Architecture — One rule. Infinite resolutions.

Overview
We author parametric systems that resolve architectural intent across an entire project — so that every panel, cell or element is unique yet unmistakably part of one gesture.
Engagement
- Scale
- From swatch to campus
- Lead time
- 4 – 12 weeks (design)
- Materials
- Any LOOPFORM material family
Capabilities
What we do.
- Custom Grasshopper / Houdini toolchains
- Performance-driven form (solar, acoustic, structural)
- Direct pipeline from parameters to print
- Client-facing design dashboards
Deliverables
What you receive.
- Parametric definition and documentation
- Client-controlled variation studies
- Print-ready geometry for every element
Process
How this discipline is made.
Step 01
Rule
We define the single generative rule that describes the whole field — the DNA of the project.
Step 02
Constraint
Performance targets (solar, acoustic, structural, cost) are folded in as constraints, not overlays.
Step 03
Deliver
The definition ships as a live dashboard — variation without renegotiation.
Signature
Riyadh, SA · 2024
Cellular Field
10,400 unique cells resolved from one parametric rule, generated in 6 hours.
Questions
Asked often.
- Do we get the parametric file?
- Licensing options are available — from view-only dashboards to full source.
- Can it drive other trades?
- Yes, we export to standard formats for GC, MEP and structural coordination.
- Who owns the design IP?
- The commissioning client owns the resolved design; the underlying toolchain remains our practice IP.
- Can non-designers use the dashboard?
- Yes — dashboards ship with named presets so brand and property teams can explore variations without CAD.
Commission
Bring us a brief.
Next discipline
3D Printed Retail Displays
